路易斯·波纳迪诺: 战略营销 Luis BERNARDINO: Strategic Marketing 博士，教授，ISCTE商学院DBA项目主任，博士生导师，瓦克加大学（瑞典）访问学者。 研究及教学：国际/全球管理、营销管理、运作营销、SME国际化及全球企业家精神、国外扩张与多国化。 Ph.D., Senior Lecturer, Director of DBA Program at ISCTE Business School, Doctorate Supervisor, Visiting Scholar at the University of Vaxjo (Sweden).Research and teaching: International/Global Management, Marketing Management, Operational Marketing, Internationalization and International Entrepreneurship of SMEs, Foreign Expansion of Multinationals.